Cabchooze. Brand name, identity, mobile app, website and marketing promotion.
The Cabchooze app enables users to choose between different cabs bidding for their journey based on price, speed and a driver rating system.
Everything developed the name and identity for Cabchooze then planned the user interface and developed the app design and accompanying web service. We also designed a range of promotion materials to encourage partner buy-in and user uptake. The project is now in the developer's hands and is due to launch in August 2012.